We just received the news that our global 'Fashion against AIDS' campaigns/collections with H&M (which was our concept) raised 11.195.228,00 US $ or 8.558.893,00 € over the last 5 years and this fact makes us incredibly happy and proud, also because at the same time we raised a lot of awareness about HIV/AIDS among young people.
Thanks to celebrities such as Rihanna, Katy Perry, Pharrell Williams, Tokio Hotel and so many more speaking out about the need for safe sex in the campaign videos, in advertisements and via various social media online.